I bought a copy of Kenneth Roman and Joel Raphaelson’s Writing That Works because advertising legend, David Ogilvy, recommended it to his staff at his ad agency, Ogilvy Mather, in a memo he issued back in I write for a living, so I took note. A lot of what Ogilvy suggested made sense/5. Writing that works Item Preview remove-circle Share or Embed This Item. Share to Twitter. Writing that works by Kenneth Roman. Publication date Topics Openlibrary_work OLW Pages Ppi Related-external-id urn:isbnUser Interaction Count: 1. Writing That Works 2. Don’t Mumble—and Other Principles of Effective Writing 3. “I Love My Computer” 4. E-mail—the Great Mailbox in the Sky 5. Memos and Letters That Get Things Done 6. Writing for an Audience: Presentations and Speeches 7. Estimated Reading Time: 9 mins.
1. Writing That Works 2. Don't Mumble—and Other Principles of Effective Writing 3. "I Love My Computer" 4. E-mail—the Great Mailbox in the Sky 5. Memos and Letters That Get Things Done 6. Writing for an Audience: Presentations and Speeches 7. Plans and Reports That Make Things Happen 8. Writing That Works by Kenneth Roman, , available at Book Depository with free delivery worldwide. Writing That Works How To Communicate Effectively in Business, 3rd Edition by Kenneth Roman and Joel Raphaelson Writing That Works is an updated book on business writing that includes sections on email, presentation decks bullet pointed lists often in powerpointand a reminder that computers are only as good as what you put into them.
Writing That Works. by Kenneth Roman, Joel Raphaelson. in Communication Skills. 13 -minute read. Audio available. Business communication that will help you get what you want. Business communication is an art form. Yes, you read that right! That’s because it’s different from a text to your buddy and it’s different from an email or an. Writing that works: How to write memos, letters, reports, speeches, resumes, plans, and other papers that say what you mean, and get things done Roman, Kenneth by Roman, Kenneth Seller buyhereforbestdeals Published Condition Very Good. Essential for every professional, from entry level to the executive suite, Writing that Works includes advice on all aspects of written communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political correctness and tips for using non-biased language that won’t compromise your message.
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